January 7, 2016

Zuckerberg - Narayana Rao Reading Challenge

Every Year Reading Challenge for MBA Graduates

Management Articles Reading Challenge for all Management Professionals and Graduates

http://nraomtr.blogspot.com/2015/01/mba-core-management-knowledge-one-year.html




2016 Reading Challenge by Narayana Rao K.V.S.S.


January 2016

1. Managing Research and De4velopment by John E. Gibson, A wiley interscience publication, 1981.



Zuckerberg Practicing Stephen Covey's 7th Habit for Effectiveness


Sharpen the Saw




Zuckerberg announced his reading challenge for the year 2015. It is good. It will give good advertisement to reading books. These days it was forgotten. Independent of it I started my reading challenge of management books for the year 2015. I hope to read many books to update this blog this year in a serious manner.  I started a facebook to post my reading of management books.

https://www.facebook.com/nraomtr

It will have information regarding Zuckerberg's reading activity also. Hope Facebook retains the page.

Books I am reading or read in 2015 (Narayana Rao K.V.S.S.)

I also do Revision of Core MBA Management Knowledge according to one Year Plan



1. Principles of Management by Koontz and O'Donnell - 4th Edtion and 13 Edition

2. Marketing Management by Kotler and Keller, (12,13and 14 Editions, 9th Edition by Kotler)

3. Started Reading Big Data Big Analytics - Michael Minelli, Michele Chambers and Ambiga Dhiraj 30 January 2015

4. Operations and Supply Management by Richard B. Chase, F. Robert Jacobs, and Nicholas J. Acquilano

5. Product Development and Design by Karl T. Ulrich and Steven D. Eppinger

6. Zero Defects: A New Dimension in Quality Assurance by James Halpin (Studied for delivering talk on National Productivity Week 2015 - Theme: Zero Defect - Zero Effect)

7. Quality Without Tears by Philip B. Crosby, McGraw-Hill Book Company, 1984

8. The Certified Six Sigma Black Belt Handbook, Donald W. Benbow and T.M. Kubiak, ASQ, 2005

9. CAD CAM

10. Principle-Centered Leadership, Stephen Covey, 1990
To post summary of 31 chapters in
Stephen Covey's Principle-Centered Leadership Model - Summary

11. Supply Chain Management - April 2015

12. Yajurved

13. Vedic Management by Kannan Srinivasan

14. A Guide to the Project Management Body of Knowledge by PMI

15. Qualitative Research Design  by Joseph A. Maxwell, 2013, Sage Publications


Output of Reading Challenge
New Blogging Project from Narayana Rao
30 Day MBA Self Study Course - Free Notes - Recommended Texts


Koontz - 14 Edition - Principles of Management - Brief Notes
Kotler and Keller 14 Edition - Marketing Management - Issues and Topics Explained in Brief - 20 Feb, 21 Feb



April 2015

17 April - Yajurved - Chapters 39 and 40.

9 April - Transportation in the Supply Chain - Chopra and Meindl

Reading Plan up to 13 March 2015


Management by Weihrich, Cannice and Koontz - 13 and 14 editions
Browsed the Book and Made Slides for all chapters.
Management - 14th Edition by Koontz, Weihrich, Cannice - Chapter-wise Presentation Slides

Product Development and Design by Karl T. Ulrich and Steven D. Eppinger
Marketing Management by Kotler and Keller
CAD CAM
Principle-Centered Leadership, Stephen Covey, 1990
Stephen Covey's Principle-Centered Leadership Model - Summary



1 March 2015 - Sharpen the Saw -  Chapter of Stephen Covey's Book - Wrote a blog post also.
28 Feb - Full Day Spent in Listening to the Budget Commentary. Made a blog post on Budget.

The Certified Six Sigma Black Belt Handbook, Donald W. Benbow and T.M. Kubiak

Improve
Analyze
Measure
Define
Project Management
2
1. Enterprise-wide Deployment 19 Feb 2015

Quality Without Tears by Philip B. Crosby


13. Team Execution 16.2.2015
12 Team Actions 15.2.2015
11. Implementation 15.2.2015
10
9
8
7.
6. The First Absolute: The Definition of Quality 14.2.2015
5. Determination 13.2.2015
3. Demotivation 13.2.2015
2. The Quality Vaccine 12.2.2015
1. The Profile of a Problem Organization  12.2.2015

Zero Defects: A New Dimension in Quality Assurance by James Halpin


16. The Future of Zero Defects 18.2.2015
15. Directing a Continuing Program 17.2.2015
10. Program Kickoff 11.2.2015
9. Kickoff Readiness 11.2.2015
8. Techniques of Product and Quality Awareness 11.2.2015
2. The Evolution of Zero Defects 10.2.2015
1. Zero Defects: A Search for Perfection 9.2.2015

Product Development and Design

16 chapters studied


16. Managing Projects 14 March 2015
15. Product Development Economics 14 March
14. Patents and Intellectual Property
13. Robust Design 14 March
12. Prototyping
11. Design for Manufacturing
10. Industrial Design
9. Product Architecture  14 March
8. Concept Testing 14 March
7. Concept Selection  - 27 Feb 2015
6. Concept Generation - 26 Feb
5. Product Specifications 8.2.2015
4. Identifying Customer Needs 7.2.2015
3. Product Planning  6.2.2015
2. Development Processes and Organizations
1. Introduction  6.2.2015


Operations and Supply Chain Management

Ch 17. Inventory Control  27 March
Ch. 16 Aggregate Sales and Operations Planning 27 March
Product and Service Design - Ch.5 - 5 Feb 2015
Project Management - 4 Feb 2015
Using Solver
Operations Strategy - 3 Feb 2015
Introduction to the Field - 2 Feb 2015
-----------------------------

Marketing Management by Kotler and Keller


Managing Holistic Marketing Organization - 1 Feb
Global Marketing - 31 January
Marketing New Products - 30 January
Managing Personal Communications    29 Jan
         Sales Force Management - Kotler and Keller Book Chapter Summary
Managing Mass Communications: Advertising, Sales Promotions, Events and Public Relations 28 Jan 2015
Designing and Managing Integrated Marketing Communications
Managing Retailing, Wholesaling and Logistics
Designing and Managing Retail and Distribution Channels
Developing Pricing Strategies and Programs 24 Jan
Setting Product Strategy 23 Jan
Dealing with Competition 22 January
Crafting Brand Positioning 21.1.2015
Creating the Brand Equity 20.1.2015
Identifying Market Segments and Targets - 19.1.2015
Analyzing Business Markets  - 18.1.2015
Analyzing Consumer Markets
Scanning the Marketing Macroenvironment - Philip Kotler's Book Chapter 
Managing Marketing Information and Measuring  Market Demand
Marketing Strategy - Marketing Process - Kotler's Description


Zuckerberg's Reading


Picture source: Facebook photos of Zuckerberg https://www.facebook.com/zuck


1. The End of Power by Moises Naim

2. The Better Angels of Our Nature by Steven Pinker.
____________________


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4. On Immunity Eula Biss

5. The Creativity Inc. by Emma Catull (Founder of Pixar along with Steve Jobs)



Alejandro Melo Florian's Reading


https://librarymedical.wordpress.com/2015/01/14/on-readed-books/


Management Articles Reading Challenge for all Management Professionals and Graduates

http://nraomtr.blogspot.com/2015/01/mba-core-management-knowledge-one-year.html

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