December 2016
The Top Sales Strategies Fortune 500 Companies Use
80 percent of Fortune 500 companies are active on Twitter.
sales and marketing automation is one of the sales strategies that Fortune 500 companies use.
Nov 2016
The Technology Behind Fortune Global 500 Companies
https://www.translatemedia.com/translation-blog/technology-behind-fortune-global-500-companies/
The McKinsey View: The State of Digital Marketing & How to Capture Value
Full report on Salesforce State of Marketing 2016 can be downloaded from this web page.
https://www.salesforce.com/uk/blog/2016/11/the-mckinsey-view-the-state-of-digital-marketing.html
October 2016
Are Fortune 500 and Inc. 500 Companies Using Instagram?
Some 30% of Fortune 500 companies and 22% of Inc. 500 companies have active Instagram accounts- Research from The Center for Marketing Research, University of Massachusetts, Dartmouth.
http://www.marketingprofs.com/charts/2016/30947/are-fortune-500-and-inc-500-companies-using-instagram
July 2016
Fortune 500 Companies Search for Marketing Tools - July 2016
Email marketing is still very important component of marketing communications and sales
https://komarketing.com/industry-news/report-fortune-500-companies-focused-marketing-tools-july-2016/
What Marketers Can Learn from Fortune 500 Companies Mastering Instagram
http://www.toprankblog.com/2016/07/marketers-instagram/
March 2016
Only 17% of Fortune 500 Companies Actively Use Pinterest
http://www.socialmediatoday.com/social-networks/only-17-fortune-500-companies-actively-use-pinterest
The 2015 Fortune 500 and Social Media
http://www.umassd.edu/cmr/socialmediaresearch/2015fortune500/
June 2015
WHY AREN'T FORTUNE 500 COMPANIES BLOGGING?
16% of the Fortune 500 companies had public-facing RSS feeds in 2008
31% of the Fortune 500 companies had public-facing RSS feeds in 2014
https://www.tributemedia.com/blog/why-arent-fortune-500-companies-blogging
March 2015
59% of B2B Fortune 500 Companies Use Marketing Automation
https://www.clickz.com/59-of-b2b-fortune-500-companies-use-marketing-automation/26744/
September 2014
University of Massachusetts Dartmouth Center for Marketing Research releases a study of social media adoption among Fortune 500 companies every year
83% of the Fortune 500 have corporate Twitter accounts with a Tweet in the past thirty days. This represents a 6% increase since 2013.
80% of the Fortune 500 are now on Facebook. This represents a 10% increase in the last year alone.
In 2014, 31% of the studied companies had corporate blogs, showing a decrease of 3% in use of this content tool during the past year.
http://simplymeasured.com/blog/new-study-80-of-fortune-500-companies-active-on-facebook-and-twitter/#sm.00007txm35b3md84z3h22lon664y1
March 2014
Does a Fortune 500 company need a social media strategy?
(as of 2013, over two thirds of all F500 companies maintain active Twitter accounts, and almost as many have Facebook pages)
http://www.hellosoutherly.com/does-a-fortune-500-company-need-a-social-media-strategy/
July 2013
University of Massachusetts Dartmouth Social media activity report of Fortune Magazine’s Fortune 500 list indicates that
34 percent of this year’s Fortune 500 companies are now actively blogging,
77 percent maintain active Twitter accounts,
70 percent have Facebook pages and
69 percent have YouTube accounts.
http://marketingland.com/fortune-500-companys-social-media-use-on-the-rise-52726
May 2012
How Fortune 500 Companies Use Social Media
Lot of statistics of that time
http://www.v3b.com/2012/05/how-fortune-500-companies-use-social-media/
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