Growing When Your Industry Doesn’t
Success and profits flow to companies with uniquely valuable market propositions — regardless of their sector.
by Kasturi Rangan and Evan Hirsh
strategy+business: Corporate Strategies and News Articles on Global Business, Management, Competition and Marketing
Published: April 28, 2014 / Summer 2014 / Issue 75
http://www.strategy-business.com/article/00251?gko=cb1ac
How to thrive in a slow-growth industry
LRed - Sunday 24th May 2015
http://www.leadershipreview.net/how-thrive-slow-growth-industry
http://www.pm.lth.se/fileadmin/pm/Exjobb/Exjobb_2014/Sara_Tavakolizadeh/Growth_strategies_in_mature_markets.pdf
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